200 Liberty NYC

Where vision meets the skyline. Sustainability elevated—at the edge of New York Harbor.

Client
Beyond Brewery
Year
2022
Challenge

To reimagine a full-floor tour at 200 Liberty Tower—part of the iconic Brookfield Place NYC—as more than just a showcase of space, but as a living reflection of Brookfield’s unwavering commitment to sustainability and a future built with purpose.

With sweeping views of the Hudson River and the Statue of Liberty just beyond the glass, the space demanded a concept as bold and forward-looking as the view itself.

Goal

To craft a multi-sensory experience that communicated Brookfield’s ESG vision—not just through messaging, but through meaningful design.

We transformed the floor into a story-rich environment:

  • Over 2,000 hand-folded origami cranes made from recycled paper floated above the ESG area, creating a dynamic, kinetic installation that symbolized transformation and hope.

  • Informational displays and acrylic lightboxes amplified Brookfield’s 2030 and 2050 sustainability goals—highlighting decarbonization plans, renewable materials, and long-term environmental impact.

  • Every detail was intentional: from dimensional acrylic logos to wall graphics with depth and lighting, from screen-based storytelling to curated visual moments that pulled visitors into the brand’s mission.
    This wasn’t just a floor—it was a living statement of intent.

Result

The project not only elevated the perception of 200 Liberty Tower—it deepened the connection between Brookfield and its tenants.

he experience resonated as an immersive testament to the company’s environmental values, design excellence, and ability to turn vision into space.
Visitors didn’t just tour an office—they stepped into a future-forward narrative where architecture, message, and purpose converge.

We bring brand stories to life—through space, emotion, and the power of thoughtful design.

We bring brand stories to life—through space, emotion, and the power of thoughtful design.

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